If one hundred Internet marketers where asked what their best money-making idea is and you will probably receive two hundred different responses (most IMers can’t resist having a backup plan!). But there is a ‘concept’ that appears to have blossomed in late 2005 and will erupt into 2006 – private label rights.
‘Private label rights’, also known as plr, was a topic that few people discussed and fewer still understood until recently. Selling your work to another person and allowing them to not only sell it, but to alter it in any way they’d like and also put their names on your work seems to be foolish.
Yet, private label rights e-books have been selling via specialized membership sites and a select few people have been making good money from them.
Most people are familiar and comfortable with resale rights – where the owner of a book sells you the right to sell it for yourself and keep all the profits. That is only one step removed from conventional affiliate marketing. However, plr have the potential to go so much further – giving the buyer of the private label rights carte blanche to do whatever they please with the materials.
Where exactly do these private label e-books come from?
Mostly, the e-books that provide buyers with private label rights are commissioned and written by ghostwriters. They are typically targeted at niche market that are highly specific and in demand based on the writers research.
With a very few exceptions, they are relatively basic, workmanlike books that fulfill a market need, but that is not likely to set the world on fire.
It is important to mention that e-books with private label rights tend not to be groundbreaking best-sellers that reveal amazing secrets and have the potential to command huge commissions via joint venture and affiliate networks.
Not to say that private label rights e-books are useless – that’s far from the truth. They meet a great need because they are written to respond to one specific set of questions within a well- searched niche market. Because of that, they can provide you with steady sales if marketed properly.
Moving past the virtual covers.
The main advantage of private label rights e-books comes from the fact that you can do whatever you like with them.
It means that if you are clever, the book you end up selling will differ from everyone else’s. Instead of competing with 500 other people who bought the same private label rights as you have, by exercising your right to change the content, add new sections, reorder the chapters, add pictures and illustrations, change the author’s name, create a new cover, change the name of the author and create a compelling new title, you can ensure that your version of the book is unique.
Needless to say, selling a private label e-book as an e-book is only one way to use the material!
In my book ‘Unlock the Secrets of Private Label e-book’s have identified ELEVEN different ways that you can profit from your private label rights e-book’s contents! Several of those strategies have nothing to do with e-books at all.
The big secret that sets the professionals apart.
It is a fact that some professionals are raking in a substantial return from their investments in private label rights, the vast majority of people who, until now, have bought private label e-books have left all their money on the table. They have either done nothing with the e-books that they have access to or have used them as they are provided.
And while most of private label rights buyers are standing around passively doing nothing, the professionals are busy digging to find the golden nuggets from the mine that every private label e-book represents.
Instead of looking at private label e-books as an end in themselves, see them as the beginning. Each e-book can be the core of a great unique product, the content of websites that are search-engine friendly and highly targeted, which is the start of your unique Internet marketing empire.
For an enlightened few, private label e-books will be the big thing in 2006. The potential is huge – why not join with us now!
